Japanese ice cream is popular overseas but shipping costs and other costs are added making it “classified as luxury ice cream overseas.”

With temperatures rising all over the country, it’s the season for delicious ice cream and shaved ice. These classic summer sweets are also popular with visitors to Japan, and food manufacturers are racking their brains to capitalize on demand. (Kaizuka Rintaro)
On the 7th of this month, a temperature of 40.0 degrees was recorded in Suruga Ward, Shizuoka City, for the first time this year. According to major convenience store Lawson, ice cream sales from the 6th to the 7th were up about 50% compared to the previous week.
In the industry, it has been said that when temperatures are too high, people avoid rich cream-based ice creams and instead sell frozen desserts. In recent years, in addition to the COVID-19 pandemic, there have been a series of extremely hot days, and opportunities to go out have decreased. As people spend more time indoors, cream-based products are selling well even in the summer.
[Omitted]
Meiji’s “Essel Super Cup,” which is exported to Taiwan and other countries, is sold at about twice the price compared to the domestic market. This is because exporting ice cream requires the use of ships equipped with refrigeration equipment, which adds costs such as transportation costs. “It’s considered a luxury ice cream in the area,” said a public relations representative, but it’s apparently very popular.
Read more in the Yomiuri Shimbun 2024/07/12 07:00

日本のアイスが海外でも人気、訪日客が帰国後も買い求める…輸送費などコスト上乗せ「現地では高級アイスの部類」

【読売新聞】　各地で気温が上昇し、アイスクリームやかき氷がおいしい季節を迎えた。夏の定番スイーツは訪日客にも人気が高く、食品メーカー各社は需要を逃すまいと知恵を絞っている。（貝塚麟太郎） 夏場もクリーム系 静岡市駿河区では今月７日、

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