“Hokkahokkatei” launches frozen bento lunch box service, priced at 250 yen per meal, aimed at dual-income households.

meal
0001Flea market ★.Sep. 30, 2024 (Mon) 19:59:12.50ID:inEc+BPO9
[Evening Scoop]
Hurxley, which operates the takeaway bento chain “Hokkahokkatei,” will also release frozen bento in 2025. Demand is growing due to an increase in dual-income households and an increase in individual meals. The intended sales channels are drugstores and other retailers. Taking advantage of its strengths as a major bento manufacturer, such as procuring vegetables in bulk to keep costs down, the company aims to keep the price of its frozen bento lunches at around 250 yen per meal. In an interview with the Nihon Keizai Shimbun, Harkley’s Chairman and President Tatsuya Aoki announced the company’s intention to enter the frozen food business. Vegetables and other raw materials…(The following is a paid version, 855 characters remaining)
Nikkei Shimbun, September 30, 2024, 18:00.

「ほっかほっか亭」冷凍弁当参入 1食250円、共働き向け 【イブニングスクープ】 - 日本経済新聞
持ち帰り弁当の「ほっかほっか亭」を運営するハークスレイは2025年にも冷凍弁当を発売する。共働きの増加や個食の拡大で需要が高まっている。販路はドラッグストアなどの小売店を想定する。野菜を大量調達してコストを抑えるなど弁当大手の強みを生かし、...
0074Anonymous Donburako.Sep. 30, 2024 (Mon) 20:12:40.19ID:4f5mlG1b0
>>1
You can’t sell too cheaply
What have we learned from the recent economy?
0119Anonymous Donburako.Sep. 30, 2024 (Mon) 20:19:57.86ID:TIiOl6HK0
>>1
Unfortunately, freezers in Japanese homes are already full☺.
0003Anonymous Donburako.Sep. 30, 2024 (Mon) 20:00:26.66ID:KjKaBMGF0
Only homosexual speech can win.
0011Anonymous Donburako.Sep. 30, 2024 (Mon) 20:03:04.43ID:P19QxnjV0
>>3
What about homo sausage?
0048Anonymous Donburako.Sep. 30, 2024 (Mon) 20:08:33.24ID:snlIS/xY0(1/2)
>>3
Oh! So that’s how it’s abbreviated.
0004Anonymous Donburako.Sep. 30, 2024 (Mon) 20:01:08.87ID:IxNnMV5R0(1/7)
I understand the beef bowl, ramen and gyoza chains, but I wonder about this.
They already exist, so I wonder if they can differentiate themselves.
0005Anonymous Donburako.Sep. 30, 2024 (Mon) 20:01:12.21ID:qX07Zbey0
It’s not piping hot!
0006Anonymous Donburako.Sep. 30, 2024 (Mon) 20:01:26.50ID:iM+cJvyM0
Are you in a dual income relationship?
0019Anonymous Donburako.Sep. 30, 2024 (Mon) 20:04:51.62ID:Fjp6AQ+m0
>>6
The Japanese economy is encouraging people who have not been active in the past to take part in activities such as “Let’s be active, even mothers” and “Let’s be active even when we’re older,” and it can be said that we are moving closer to a society where 100 million people can all be active.
0113Anonymous Donburako.Sep. 30, 2024 (Mon) 20:18:55.43ID:MRFynolz0(1/5)
>>6
They can’t really say that they’re selling cheap, low-quality products to accommodate the total impoverishment of Japan.
0007Anonymous Donburako.Sep. 30, 2024 (Mon) 20:01:45.44ID:iRrHpXb00
Got it?
This is the article from Sankei Shimbun
The order of the flags doesn’t matter.
0008Security Guard [lv.1] [Sprout].Sep. 30, 2024 (Mon) 20:02:06.79ID:BblYRy170
As expected, even Delica Pakupaku in Taito Ward can no longer serve bento boxes for 250 yen lol.
0076Anonymous Donburako.Sep. 30, 2024 (Mon) 20:12:43.97ID:uK1AfSbX0
>>8
That one is selling itself on its generous portions, so it’s probably a hassle to reduce the amount, but wouldn’t it be okay for other valves to be a little smaller?
0009Anonymous Donburako.Sep. 30, 2024 (Mon) 20:02:14.19ID:GdBix6vb0
Some people like microwaved rice and some don’t. But it’s good that it doesn’t get thrown away so easily.
0041Anonymous Donburako.Sep. 30, 2024 (Mon) 20:07:25.85ID:2KHk7Xgp0
>>9
It’s okay if you buy enough for 2-3 meals as preserved food.
0010Anonymous Donburako.Sep. 30, 2024 (Mon) 20:02:42.07ID:lF0SsnEU0
It’s really cold.
0012Anonymous Donburako.Sep. 30, 2024 (Mon) 20:03:14.16ID:FpCy9U0s0
That’s cheap. Nichirei’s frozen ones are popular at 800 yen per meal, so if they’re cheaper there should be demand.
0013Anonymous Donburako.Sep. 30, 2024 (Mon) 20:03:22.41ID:KCYxkuju0
Even though you’re married, you still go home and eat a 250 yen frozen lunch box?
0014Anonymous Donburako.Sep. 30, 2024 (Mon) 20:03:31.90ID:EUYeVzlG0
A year later it was 400 yen.
0016Anonymous Donburako.Sep. 30, 2024 (Mon) 20:03:52.18ID:RsuDwNhm0(1/12)
If this were to be distributed by amateurs, it would be a bit of a food revolution, right?
The food pest industry would be in big trouble (lol).
0018Anonymous Donburako.Sep. 30, 2024 (Mon) 20:04:14.31ID:60rb6CTO0
There seems to be a demand for this kind of thing if you buy a cheap resort condo.
0020Anonymous Donburako.Sep. 30, 2024 (Mon) 20:04:59.02ID:98k5CNo80
If you call it “Down with the Upper Bottom Bento,” it will sell.
0021Anonymous Donburako.Sep. 30, 2024 (Mon) 20:05:08.23ID:vnJZr8Xs0
When you think of Hoka Hoka Tei, you think of Nori bento.
0046Security Guard [lv.9] [Sprout].Sep. 30, 2024 (Mon) 20:08:15.46ID:MbLydMK20(2/6)
Everyone except >>21 and >>28 seems to be stupid lol.
0022Anonymous Donburako.Sep. 30, 2024 (Mon) 20:05:10.05ID:Raz3zP480(1/3)
Isn’t it delivery available? I depend on nosh for my livelihood so I wanted to move if it was cheaper.
0023Anonymous Donburako.Sep. 30, 2024 (Mon) 20:05:11.33ID:yjJtoOoI0
Homoben should have already entered the market.
0024Anonymous Donburako.Sep. 30, 2024 (Mon) 20:05:23.47ID:p/nYfXRe0(1/3)
I’d like to try it.
0025Security Guard [lv.5] [Sprout].Sep. 30, 2024 (Mon) 20:05:36.53ID:lffXVzLQ0
The price is as expected.
0027Anonymous Donburako.Sep. 30, 2024 (Mon) 20:05:49.04ID:x7qT68ov0
The goal is to set the price of each frozen lunch box at around 250 yen. ↑Isn’t that too cheap? I think it would be 400-500 if you order a larger quantity.
The advantage of Hokaben is that it’s freshly made, but there’s a waiting time.
→In that case, why not just freeze it and heat it up at home?
0028Anonymous Donburako.Sep. 30, 2024 (Mon) 20:05:49.14ID:x7EVXZyx0
It will be gone in three bites.
0029Anonymous Donburako.Sep. 30, 2024 (Mon) 20:05:54.98ID:c0RslYu80
Are you really working that hard? Is food really that much of a hassle?
0030Anonymous Donburako.Sep. 30, 2024 (Mon) 20:06:03.25ID:YXVGBlIj0
Nash is the target.
0031The state, DS, fascist, family-based left’s desire to reset.Sep. 30, 2024 (Mon) 20:06:05.11ID:T4vzfdAd0
All you have to do is microwave it, so this is great!!
0032Anonymous Donburako.Sep. 30, 2024 (Mon) 20:06:10.19ID:p6ML8JBt0
This!
Just by looking at it, I wonder if it will sell
or if it’s the equivalent of two rice balls?
0033Anonymous Donburako.Sep. 30, 2024 (Mon) 20:06:15.28ID:euua2X780
Ramu wins.
0034Anonymous Donburako.Sep. 30, 2024 (Mon) 20:06:19.31ID:BgIFuotw0
Go to “Kacchi Kacchi Tei”.
0035Anonymous Donburako.Sep. 30, 2024 (Mon) 20:06:32.41ID:Fbxw0S9m0
There are no dual income relationships lol.
0036Security Guard [lv.9] [Sprout].Sep. 30, 2024 (Mon) 20:06:52.97ID:MbLydMK20(1/6)
If a nori bento costs 250 yen, that’s not so good. Capitalists and their minion Nikkei really are misleading lol.
0049Anonymous Donburako.Sep. 30, 2024 (Mon) 20:08:37.13ID:Raz3zP480(2/3)
>>36
I don’t think it says that the price is specific to nori bento.
0037Hunter [lv.109][Seedling].Sep. 30, 2024 (Mon) 20:06:58.75ID:JNAPqNQn0
I don’t go to Nash because they have additives. Probably Hokkahokkatei too. I use their additive-free bento.
0038Anonymous Donburako.Sep. 30, 2024 (Mon) 20:07:14.45ID:K9qeA49j0
If it’s 250 yen I’d like to continue buying it.
0039Anonymous Donburako.Sep. 30, 2024 (Mon) 20:07:17.77ID:FczNQBmx0
250 yen for 100g rice, 2 pieces of fried chicken, half a broccoli, and a slice of carrot. Is that about right?
0040Anonymous Donburako.Sep. 30, 2024 (Mon) 20:07:21.88ID:vjQrGnk30
If the price doesn’t rise to 250 yen, convenience store bento boxes will be driven out.
0042Anonymous Donburako.Sep. 30, 2024 (Mon) 20:07:27.83ID:7Phz2u2K0
Shakke Shakke Tei.
0043Anonymous Donburako.Sep. 30, 2024 (Mon) 20:08:01.36ID:2tSOxsFE0
When the child gets home, he or she will eat the microwaved lunch by themselves.
0044Anonymous Donburako.Sep. 30, 2024 (Mon) 20:08:02.06ID:lorPze0u0
The 399 yen ones have disappeared from supermarkets and most are now 420 yen or more. There are some 250 yen ones in small supermarkets, but they are pretty poor.
0054Anonymous Donburako.Sep. 30, 2024 (Mon) 20:09:05.92ID:wJ1Xiw9f0
>>44
For 400 yen, you can get a package of rice and a side dish.
0045Anonymous Donburako.Sep. 30, 2024 (Mon) 20:08:07.26ID:bBD+QmiZ0
A comedy sketch about how the poor don’t have microwaves.
0047Anonymous Donburako.Sep. 30, 2024 (Mon) 20:08:19.39ID:bbK5RFeM0(1/2)
It may not be enough for those with big eaters in the family, but it may be good for those with small appetites.
0095Security Guard [lv.10] [Sprout].Sep. 30, 2024 (Mon) 20:16:14.92ID:MbLydMK20(3/6)
>>49
That’s the technique.
He’s not lying.
But he’s not going into too much detail either lol.
0063Anonymous Donburako.Sep. 30, 2024 (Mon) 20:11:01.15ID:hsiMEulE0
A nori bento lunch box costs around 390 yen at the local supermarket. 250 yen seems too expensive.
0092Anonymous Donburako.Sep. 30, 2024 (Mon) 20:15:56.38ID:/n0OcHqM0(2/3)
>>63
If we reduce labor costs, we can do it.
0083Anonymous Donburako.Sep. 30, 2024 (Mon) 20:14:15.82ID:ogOJloXq0
I was doing well using the foreigners at the nearby Hoka Hoka Tei, but it closed down so I’ve reached my limit.
0088Anonymous Donburako.Sep. 30, 2024 (Mon) 20:15:05.94ID:7EivuG/m0(1/4)
We live in a world where salmon alone costs 200 yen.
Reference: https://asahi.5ch.net/test/read.cgi/newsplus/1727693952

Other languages: 「ほっかほっか亭」冷凍弁当参入1食250円、共働き向け, La lonchera bento congelada “Hokka Hokkatei” está disponible por 250 yenes por comida, dirigida a personas con doble ingreso.

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