The much-talked-about “men’s camisole” is hugely popular at 13，200 yen． “You’d think it was for trend-conscious young people， but it’s actually for people in their 40s who are very fashion-conscious．”

The “men’s camisole” released by clothing manufacturer Wacoal is currently a hot topic. The top is designed to fit a flat chest to suit a man’s body type, and is made of a stretchy material for a comfortable fit, while the frills, embroidery and lace give it a sheer look…
The price for the top and bottom set is 13,200 yen. It’s by no means cheap, but it’s apparently very popular among some men. A fashion magazine writer explains. “Actually, more and more men are wearing camisoles these days.”
– “Many men wear T-shirts under their shirts, but this can be a bit hot in the summer. Also, running tends to be shunned as it looks old-fashioned. In this environment, camisoles are attracting attention as functional, smooth underwear. “You need to be careful because the embroidery will show through thin shirts, but if the material doesn’t show through your outerwear, it’s actually more comfortable than a T-shirt.” Wacoal released lace boxer shorts in December 2021 and achieved its three-month sales target in just 10 days. It became so popular that there was a temporary backorder on e-commerce sites. In fact, all-lace material is not only beautiful to look at, it also has functional benefits, and many people buy it in bulk in different colors because of its excellent breathability. At first glance, it appears to be for women, so one might assume that the buyers would be mostly trend-conscious young people, but in fact they are people in their 40s who are very fashion-conscious. Many people wear underwear made of stretch material under their shirts, but men’s camisoles, which are not only stylish but also highly practical, seem to be ideal for troubled men.

話題「メンズキャミソール」13200円でも大人気「トレンドに敏感な若者かと思いきや、ファッション感度の高い40代」

衣料品メーカー「ワコール」が発売する「メンズキャミソール」が話題だ。 「メンズ キャミ＆ショーツセット キャミソール」は、ワコールがウェブストア限定で展開する商品。 トップスは男性の体型に合わせフラットな胸板にフィットするデザインで、...

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